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Secretele managerului perfect. Planul de Marketing pas cu pas

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Al. Ries - Caderea advertisingului si ascensiunea PR-ului

2005

Marketing

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Adevar, minciuna si advertising

2005

Cum sa vinzi clientilor dificili

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Brief

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Viata mea in publicitate & publicitate stiintifica

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1996

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Nicolae Al. Pop - Marketing international

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Marketing agroalimentar

2005